Position : Content Writer

Classification : Exempt

Reports to : Marketing Manager

Date : April 5, 2024

$300 Sign-on Bonus After Completion of the 90-day Probationary Period

Summary/Objective

Midwest Goods is looking to hire a successful content writer to be responsible for style and format consistency across all projects and communicating with other team members to produce the best writing possible. Your role will be crucial to attracting potential customers to our brand by producing compelling content that our business’ target market may be interested in reading about.

Essential Functions:

Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

• Write creative, clean, and error-free copy for a variety of media including print, email, and web.

• Contribute innovative ideas to brainstorming sessions and write persuasive and impactful headers and supporting copy for multiple platforms.

• Develop captivating email subject lines and body copy that resonates with our target audience, driving engagement, click-throughs, and conversions.

• Create alluring and authentic narratives that enhance retail product appeal.

• Help in developing content that entices social engagement and followership.

• Review and edit content to eliminate errors in grammar, spelling, and punctuation.

• Conduct simple keyword research and use SEO guidelines to increase web traffic.

• Identify customers’ needs and gaps in our content and recommend new topics.

• Manage advertising campaigns and coordinate open house events.

• Ability to travel to trade shows.

• Ability to research and stay on top of Vaping trends.

  Competencies:

• Creative Campaigns and Email Campaigns

• Marketing and Advertising

• Superb Writing Skills

• Product Names and Romance Copy

• Social Support

• Editing and Proofreading

  Required Skills:

• Strong verbal and written communication skills to interact effectively with clients, colleagues, and industry professionals.

• Basic understanding of SEO keyword usage

• Superb writing skills and strong grammarian

• Excellent communication, presentation, and interpersonal skills

• Ability to meet deadlines, prioritize, and manage an ever-changing and fast-paced workload.

• Desire and flexibility to assume the roles of individual contributor, team player and leader simultaneously as the organization evolves.

• Experience working retail, lifestyle brand and/or e-commerce a plus, Some HTML and CSS is preferred however not mandatory.

• Experience using editors in Content management system like WordPress.

• Experience creating emails in email applications such as Mail chimp & Constant Contact.

• Some image editing experience in photoshop - resize, crop etc.

  Work Environment

  This job operates in a professional office environment. This role routinely uses standard office equipment such as computers, phones, photocopiers, filing cabinets and fax machines.

  Required Education and Experience

  Bachelor’s degree in English, Communications, Journalism, or related field . Combination of education, training and experience that demonstrates the ability to perform the duties of the position. At least 3 years’ experience in advertising/marketing agency or in-house marketing department

  Must have intermediate computer skills and experience with Microsoft Office Suite including Word, Excel, Photoshop, and knowledge of Google‐based programs such as google sheets/Docs.

  Work Authorization

  Must have legal authorization to work in the United States.

  What We Offer

• Annual Performance Review-Up to 3% at 90-day review. Up to 8% at a yearly review

• Annual Perfect Attendance gift card Ceremony

• Casual Work Environment

• Employee Assistance Program

• Employee Birthday Celebration with Gift Card Distribution

• Employee of the Month Celebration

• Generous Paid Time off Program

• Insurance Coverage which includes: Medical, Dental, Vision and Life Insurance

• Monthly Company Activities and Celebrations

• Monthly Manager Lunches

• Paid Holidays

• Potential for Advancement

• Spotlight Employee Recognition

• 401(k) with Employer Match

  Midwest Goods Inc. was founded in 2014 and is a wholesale distributor of vape and electronic cigarette products. We rely on meeting our ethical principles and maintaining our business integrity, as well as our approach to our business which we call Service Spirit, Team Spirit, and Spirit of Progress. In the spirit of service, we expect all of our employees to demonstrate professionalism, enthusiasm, integrity, and a welcoming attitude to our customers, vendors, and each other. Every day our employees combine their individual skills and contributions to achieve collective success.

  Our team spirit is based on a sense of shared purpose, communication, and mutual respect. Our business is to serve others and to continuously improve the services and products we provide. In the spirit of progress, we support and encourage all of our employees to shape their own future and to grow with the Company. We also encourage each employee to take the initiative and look for new, different, and innovative ways to better serve our customers and vendors.

  Midwest Distribution is proud to be an equal opportunity employer, seeking to create a welcoming and diverse environment. All qualified applicants will receive consideration for employment without regards to race; color; religion; genetic information; national origin; sex; pregnancy, childbirth, or related medical conditions; age; disability; citizenship status; uniform service member status; or any other protected class under Federal, State, or local law.

  Midwest Distribution is committed to creating a workplace that inspires and enables our employees to be the best they can be so that we can grow as a company, team, and family. We believe diversity, equality, and inclusion is vital to driving our culture, sparking innovation, and achieving long-term success.

  For all of life's occasions and everyday moments, visit Midwest Events (https://www.midwestgoods.com/midwest-events)

Monday - Friday from 9:00 am to 6:00 pm